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Nike Goes BIG on Branding for Air Max Icons

Image: RayPolancoJr

The Swoosh is known for innovative ways of keeping our interests peaked for what’s coming next. Lately, Nike has been showing lots of love to the Air Max lineage and we caught images of new silhouettes that pay homage with oversized branding.

https://instagram.com/p/BamgsY5HFJW/

Check out some snaps below of classic silhouettes as Nike emphasizes the logo branding as the sneakers focal point. For example, instead of a signature Swoosh on the Air Max Plus, it features a large TN logo against a tonal upper.

What are your thoughts on this bold change on some of our fave classics? Leave us a comment below and let us know. No US release info yet, but stay tuned as we get more details!


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