Cop or Can: Skepta Nike SK Shox
Skepta's previous debuts with the swoosh have been three Air Max silhouettes and now we're getting the SK Shox. The sneaker features key elements from Skepta's Nigerian heritage. "I take pride in the fact that I know my surname, and I know where I’m from and both my parents are Nigerian," he says. "It was about bringing Nike to Nigeria and letting the kids know the energy."
"It is important to make people believe that they can feel royal — that if they work hard, their work will be recognized and appreciated and celebrated," he says.
The reason Skepta chose the Shox is because he has fond memory of seeing them in the streets. "When I used to go to Manchester, all the kids were rocking SHOX. It was a real street shoe there. I liked their swag — the windbreakers and the SHOX," he remembers. "I thought ‘Yeah, let’s definitely do that,’ because I always remember those trips up north."
The Nike SK SHOX drop September 12 on SNEAKRS in Europe, SNKRS in Asia and Greater China, and at select retailers.
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