It seems Bella Hadid fully intends to end 2016 with a resounding bang and a major announcement. The 20-year-old model shared a snapshot of herself, decked out in her best athletic wear - mind you, on an NYC street corner which happened to feature a massive billboard of, well, herself with a familiar glow of Swoosh excellence. In Bella's world, this is pretty much how you announce your latest business move.
Hadid officially took to Instagram to pen (or caption) her announcement of the "Fashion Forward, New York Forever" campaign billboard, with the caption:
“So excited to announce that I am OFFICIALLY PART OF THE NIKE FAMILY! More coming very soon.”
The model also posted photos on Snapchat showcasing fabric swatches next to a black and orange Nike Air Force 1 High. Future project? Perhaps. In addition, Hadid posted another BTS imaged photographed by Renell Medrano.
Between this and the news that she'll be walking the Victoria's Secret Fashion Show later this month, we'd say Hadid will be ending her 2016 with a massive cherry a top her already overflowing sundae. And, she's in good company. A new crop of young models and "It" girls have been fronting a slew of campaigns. From Puma x Kylie Jenner and Cara Delevingne to adidas x Stella McCartney with Karlie Kloss and, of course, Reebok nabbing Bella's sister Gigi Hadid, the possibilities seem to be endless for sneaker chic.
Thoughts on the pending collab? Let us know in the comments below.
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