Nike x TOGETHXR “Everyone Watches Women’s Sports” Collection | Available Now
Image: TOGETHXR
Although women make up 44% of all participants in sport, they only receive less than 16% of sports media coverage. Nike has aimed to change the statistics by highlighting women in sports through various initiatives such as shoe collabs with some top names in the game. Although this next collaboration isn’t specifically footwear, it carries a powerful message that will undoubtedly add to the conversation. The Swoosh has teamed up with media and commerce company TOGETHXR to bring us an understated apparel collection that speaks volumes.
Founded by Alex Morgan, Chloe Kim, Simone Manuel and Sue Bird, TOGETHXR focuses on rich storytelling by converging culture, activism, lifestyle and sports coverage. Their aim is to shatter depictions of women in the media while creating a space to uplift women and encourage them to break barriers while they create their legacy. The Nike x TOGETHXR collection features 2 tee, 2 hat, and 2 hoodie options in subtle black and white colorways with a message that is anything but subtle – Everyone watches women’s sports. Check out the full collection below.
WHERE CAN WE BUY THE Nike x TOGETHXR “Everyone Watches Women’s Sports” Collection?
We are always looking towards initiatives that align with our own message here at CNK and this one is right up our alley. The full collection is available to purchase now with prices ranging from $35 to $100 USD. You can purchase your favorite pieces via our SHOP THE COLLECTION button below and sure to check our other Nike picks below.
