Get an On-Foot Look at This Adidas Futurecraft "M.F.G."
Ever since we first 'ohh'ed' and 'ahhh'ed' over adidas' new Futurecraft technology, we’ve been waiting at the edge of our seats for an official release of the 3-D Printed sole that features a meticulous lattice structure and an almost certain promise to change up the sneaker game en la futura.
While the future of kicks isn't here just yet, yesterday adidas officially got a step closer as they unveiled the Futurecraft “M.F.G.” This special "Made For Germany" offering features a Boost outsole and a unique Primeknit upper that utilizes Aramis foot-mapping technology and a new heel counter built by a series of patches to provide support in place of the classic "cage" we're used to seeing with silhouettes such as the Ultra Boost.
In addition to to the Boost technology, adidas adds a Torsion bar for additional stability. The Futurecraft MFG was also built pretty much by the future. Yea...it's kind of creepy but this particular shoe (if you're into useless tidbits of information like I am) was built inside the adidas SPEEDFACTORY in Ansbach, a footwear manufacturing facility run by robots. Yes. ROBOTS.
Peep the creation video up top and see more of the adidas Futurecraft 'M.F.G.' (including an on-foot look) below.
A general release for the adidas Futurecraft MFG has not been confirmed just yet by three stripes HQ. Unfortunately, the 500 pairs in existence are likely to be released only to adidas friends and family BUT chances are that we'll be seeing this baby in the future, after their robot creators finish up enough for the rest of us.
Until then, they shall go on our Wish List. What about you? Are you feeling this trek into sneaker future? Let us know yay or nah in the comments below.